MOS MOSH Blog

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A letter from Noto, Sicily

Behind the Scenes -

A letter from Noto, Sicily

The golden heart of Sicily — Noto — where sun-bleached stone meets baroque beauty, and time slows to a soft, romantic rhythm. This is where our High Summer 2025 story began. Inspired by the renaissance charm of this sun-drenched town, we found ourselves drawn into a world where bohemian spirit and feminine elegance walk hand in hand.

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Bonjour de Paris

Behind the Scenes -

Bonjour de Paris

When we envisioned our Spring Summer 2025 campaign, Paris was the obvious choice. The city’s unparalleled charm and its timeless architecture with the aesthetic we wanted to bring to life. We shot the collection in the City of Light and turned our vision into reality.

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Our denim journey: Behind every stitch

Behind the Scenes -

Our denim journey: Behind every stitch

At MOS MOSH, our passion for jeans is at the very core of everything we do, and there's nothing more rewarding than being part of the intricate process that brings them to life.
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High Summer 2024: Behind the campaign

Behind the Scenes -

High Summer 2024: Behind the campaign

Our High Summer 2024 campaign was shot in the historical and almost forgotten metropolis of Athens. It’s a city where past, present, and future go hand in hand, where one feels the ancient whispers of the past and the blazing modernized future.
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Spring Summer 2024: Behind the scenes

Behind the Scenes -

Spring Summer 2024: Behind the scenes

Our Spring Summer 2024 Collection is launching very soon, and here's a peek behind the scenes of the campaign in Florence. The Spring Summer 2024 Campaign was captured in the heart of Italy, Florence.
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Late Year 2023: Behind the scenes

Behind the Scenes -

Late Year 2023: Behind the scenes

Our Late Year 2023 Collection is coming soon and here's a peek behind the scenes of the cool campaign shot in the southern part of France. A part of our Late Year 2023 campaign was shot at Camellas-Lloret – a rustic & authentic guesthouse close to Montreal in the southern part of France. This place is a cool destination – nothing is new or polished but raw and lived-in. Everything is hand-picked by the hosts and curated from local markets, giving the perfect backdrop for our Late Year 2023 Campaign.

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Outerwear Campaign: Behind the scenes

Behind the Scenes -

Outerwear Campaign: Behind the scenes

Our Outerwear campaign was shot in Iceland as we wanted to be around raw nature and untamed landscapes, creating a wild and cool environment for our outerwear. Iceland is known for extraordinary landscapes, untouched nature, and otherworldly beauty.
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AW23: Behind the scenes

Behind the Scenes -

AW23: Behind the scenes

Our Autumn Winter 2023 Collection is launching very soon and here's a peek behind the scenes of the cool campaign in Portugal. Our Autumn Winter 2023 Campaign was shot in Porto. A vibrant city known for its historic landmarks, unique atmosphere with sculptural architecture, and colourful buildings full of stunning details.
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HS23: Behind the scenes

Behind the Scenes -

HS23: Behind the scenes

Our High Summer 2023 Collection is coming soon and here's a peek behind the scenes of the beautiful campaign. 
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Our MOS MOSH Book

Behind the Scenes -

Our MOS MOSH Book

This year, we created a MOS MOSH book full of memories, stories, interviews with our MOS MOSH family and powerful pictures from our Spring Summer 2023 and High Summer 2023 collection.
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SS23: Behind the scenes

Behind the Scenes -

SS23: Behind the scenes

Our Spring Summer 2023 collection is launching soon, and here’s a sneak peek behind the scenes.
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THE JOURNEY OF: OUR FOOTWEAR

Behind the Scenes -

THE JOURNEY OF: OUR FOOTWEAR

The right shoes can often complete a look. Therefore, shoes are steadily becoming a strong core in the MOS MOSH collections. When it comes to our collections, a mantra has always been "it has to feel right" – and our shoes are no exception. We chatted with Loise Læborg Madsen, Head of Design & shoe designer, and Helle Raakilde Hviid Christensen, Production Controller, about the things they focus on when designing shoes. 
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LY22: A homage to the urban environment

Behind the Scenes -

LY22: A homage to the urban environment

Late Year 2022 is a homage to the urban environment and a celebration of the streets, partying whenever and wherever you want. Our LY22 collection is inspired by the chic Parisienne. The Parisienne is known for her flawless, laidback style and timeless way of dressing. She has a certain view on life, a freer and more effortless one, and her wardrobe is a curation of essential items that are versatile and perfect all year round.
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