MOS MOSH x MOS MOSH Gallery. – Together for AW26
MOS MOSH x MOS MOSH Gallery. – Together for AW26
Two brands. One story.
For the first time, MOS MOSH and MOS MOSH Gallery. come together in one shared campaign, bringing our womenswear and menswear collections into one story.
While the two brands have developed their own identities and expressions, they share the same foundation: a passion for craftsmanship, quality, timeless design and doing things properly.
For Autumn Winter 2026, this shared foundation is explored through the idea of heritage – not as something fixed in the past, but as something that can be revisited, reinterpreted and made relevant for today.
Heritage Rewritten
At the heart of the MOS MOSH and MOS MOSH Gallery. Autumn Winter 2026 collections lies an exploration of timeless design, classic craftsmanship and modern expression across both womenswear and menswear.
Familiar silhouettes and traditional references are reworked with contemporary proportions, refined details and a relaxed approach to tailoring. Across both collections, heritage-inspired elements are reinterpreted – from classic checks and textured fabrics to modern tailoring and utility references – and balanced by softer shapes, fluid materials and subtle, considered details that bring character and individuality.
Behind the scenes
A campaign like this is about more than the final images.
It is about the people, the locations, the weather and all the small decisions that come together along the way.
Moving between the city streets of London and the dramatic landscapes of the Scottish Highlands meant constantly adapting to our surroundings. In the Highlands, the changing weather and open terrain became part of the shoot, adding an authenticity and unpredictability that could not have been planned. London, meanwhile, gave us the opportunity to work with the energy, architecture and character of the city.
It was a shoot that brought our teams, collections and ideas together – and gave us the opportunity to see MOS MOSH and MOS MOSH Gallery. from a new perspective.
When two perspectives come together
At the heart of the campaign is something simple: two brands with their own expressions, connected by the same values.
A respect for craftsmanship. An appreciation of timeless design. And a belief that heritage becomes most interesting when it is given new life.
It is this shared foundation that makes the collaboration feel right – and shows what can happen when different perspectives come together.
Discover the MOS MOSH AW26 collection here.
